An online bulletin board involves conducting qualitative research using computer software. It allows respondents to log into and connect to a centralized system. Once logged in, users can have discussions, upload or download content, and even video-chat. Like focus groups, triads, and in depth interview, online bulletin board sessions are also led by a moderator who would post questions each day for a specified time period. During this time, respondents can log in and participate in the discussion started by the online moderator.